Updated Oct. 14, 2010
These terms apply to all content posted and uploaded to our websites (or other online or social media forums or applications that we administer), including the following types of content:
Before you post content, you must agree that you:
Also, before posting content, please make sure you understand and agree that we (General Mills and our affiliates):
DISCLAIMER. GENERAL MILLS (INCLUDING ALL AFFILIATES THEREOF) WILL NOT BE LIABLE FOR ANY DAMAGES, INCLUDING DIRECT, INDIRECT, INCIDENTAL, CONSEQUENTIAL OR PUNITIVE DAMAGES ARISING OUT OF OR IN CONNECTION WITH THESE COMMUNITY RULES OR USE OF ANY WEBSITE, FORUM, SOCIAL MEDIA PAGE, OR APPLICATION MADE SUBJECT TO THESE RULES, WHETHER IN CONTRACT OR IN TORT, EVEN IF WE HAVE BEEN ADVISED OF (OR KNEW OR SHOULD HAVE KNOWN OF) THE POSSIBILITY OF SUCH DAMAGES. IF ANY PORTION OF THESE LIMITATIONS ON LIABILITY IS FOUND TO BE INVALID OR UNENFORCEABLE FOR ANY REASON, THEN THE AGGREGATE LIABILITY OF GENERAL MILLS (INCLUDING ALL AFFILIATES THEREOF) SHALL NOT EXCEED ONE HUNDRED DOLLARS ($100).
This Website is owned and provided by General Mills Inc. (including its affiliates) and is provided for
your personal entertainment, information, and education. Your use of this Website is subject to the
following terms and conditions. Your use of the Website constitutes your acceptance of these terms
and conditions and your agreement to be bound by them. If you do not agree to these terms or if you
services offered by this Website.
conditions at any time without notice. Please check back from time to time to ensure you are aware
if any updated or changes to these terms.
All names, logos, service marks and trademarks appearing in this Website, including the trademarks,
service marks, brand identities, characters, trade names, graphics, designs, copyrights, trade dress,
and all other intellectual property ('Content'), except as otherwise noted, are protected intellectual
property of, or used with permission or under license by, General Mills UK Limited and its affiliates.
This includes the entire Content of the Website, copyrighted and protected as a collective work.
The use or misuse of these trademarks or any other content on this site, except as provided in these
this site for your personal use, store the files on your computer for personal use, or reference this
server from your own documents. However, you may not distribute text or graphics to others without
our express written consent. Also, you may not, without our permission, copy and distribute this
information on any other server, or modify or re-use text or graphics on this system or another
system. We reserve all other rights.
Your use of the Website is limited to personal and non-commercial use only unless other uses are
granted expressly to you. You may not copy, distribute, modify, transmit, reuse, re-post or
otherwise display the Website Content for public or commercial purposes without our written
permission for such use of Content.
The Content of the Website is presented only for the promotion of products available in the United
Kingdom and the Republic of Ireland unless otherwise specified. We make no representation or
warranty that the Content of the Website is applicable or appropriate for use in any jurisdiction
outside of the United Kingdom and the Republic of Ireland.
Without limiting the foregoing, everything on the Website is provided to you 'AS IS' WITHOUT
WARRANTY OF ANY KIND EITHER EXPRESSED OR IMPLIED, AND INCLUDING BUT NOT LIMITED TO
IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE OR TITLE AND NON-INFRINGEMENT, OR ANY WARRANTY AS TO ACCURACY OR COMPLETENESS OF INFORMATION.
ADDITIONALLY, WE DO NOT WARRANT THAT THE WEBSITE(S) OR THE SERVERS MAKING THE SITE(S)
AVAILABLE ARE VIRUS FREE. We do not warrant that the functions contained in these materials will
be uninterrupted or error free, that defects will be corrected, or that this site or the server that
makes it available are free of viruses or other harmful components. We do not warrant or make any
representations regarding the use or the result of the use of the materials in this site in terms of
their correctness, accuracy, reliability or otherwise.
Your use of the Website is at your risk. Neither General Mills UK Limited nor any of its affiliates will
be liable for any damages including direct, indirect, incidental, consequential or punitive damages,
arising out of your access to or use of the Website and however caused, whether in contract or tort.
sole and exclusive remedy is to stop using this Website and its services. If any portion of these
limitations on liability is found to be invalid or unenforceable for any reason, then the aggregate
liability of General Mills UK Limited and its affiliates shall not exceed one hundred pounds sterling.
We are not providing investment advice on this Website and any material on it should not be
regarded as an invitation to buy or sell any securities of General Mills Inc.
You agree to indemnify General Mills UK Limited and each of its affiliate companies and their
officers, directors, employees, agents or contractors against all losses, damages, costs and expenses
any other person accessing this Website using your internet account.
This Website may contain Links allowing you to leave this Website for other sites that are not under
our control. We are not endorsing any such Linked sites. We are not responsible for the contents or
transmission of any Linked Site or any Link contained in a Linked Site or for ensuring that the Linked
Sites are error and virus free.
All comments, suggestions, ideas, notes, drawings, concepts, recipes or other information disclosed
or offered to us by you through this Website or in response to solicitations in this Website shall be
deemed and shall remain our property. You understand and acknowledge that we have both internal
resources and other external resources which may have developed or may in the future develop
ideas identical to or similar to the suggestion or comments to suggestions and that we are only
willing to consider the suggestion on these terms. In any event, any suggestion is not submitted in
confidence and we assume no obligation, express or implied by considering it. Without limitation,
we shall exclusively own all now known or hereafter existing rights to the suggestions of every kind
and nature throughout the Universe and shall be entitled to unrestricted use of the comments for
any purpose whatsoever, commercial or otherwise without compensation to the provider of the
suggestions. You acknowledge that you are responsible for any suggestion you make, including the legality,
accuracy and copyright of any such material. You may not upload to, distribute, or otherwise
publish through this Website any content which is libellous, defamatory or obscene, threatening,
invasive or abusive, or which is illegal or may constitute or encourage an illegal act. You may not
upload commercial content on to this Website.
We take your privacy and your privacy concerns very seriously. That is why we have adopted our
Links to Other Sites
Our Website(s) may contain links to other sites that are owned and operated by third parties. We are
you to carefully read the policies of each site you visit.
Choice of Law and Enforcement
Your access to the Website as well as the terms and conditions and the agreement they create are
governed and interpreted by the laws of England.
Agreeing to Terms
use this site or any services offered by this site. We reserve the right to make changes in these
changes in this policy. Your use of our site indicates acceptance of these terms and conditions.
You may send your comments to us at General Mills UK Limited, Harman House, 1 George Street,
Uxbridge, Middlesex UB8 1QQ, England Attn: Customer Services.
©2011 General Mills, Inc. All rights reserved.
At General Mills, we are very sensitive to the privacy concerns of visitors to our
online information collection practices and the choices you can make about the
collection and use of your information. We want to be very clear: Unless you
explicitly provide us with your personally identifiable information (e.g. user name, email address, street address, telephone number, etc.) we do not obtain information
that individually identifies you when you visit our site.
The Information We Collect
At our Websites, we collect information in several ways: through the use of cookie
technology, web beacons, and similar devices, and through information that you
voluntarily provide to us.
We employ cookie technology, web beacons, and similar devices on our Websites to
facilitate site administration and navigation and to provide an enhanced online
experience for the visitor. Information tracked includes but is not limited to, (1) a
user's IP address (i.e. princeton.edu - 192.168.1.1), the type of web browser (i.e.
Netscape Navigator or Microsoft Explorer) and operating system (i.e. Windows or
Linux) being used, (2) the pages of the Website a user visits, and (3) other Websites a
user visited before visiting our site.
Cookies do NOT contain any personally identifiable information such as your name or
your e-mail address. Most browsers accept cookies automatically, but can be
configured not to do so or to notify the user when a cookie is being sent. If you wish
to disable cookies, refer to your browser help menu to learn how to disable cookies.
Please note that if you disable cookies, you may be unable to access some customized
features on our Websites.
We may use web beacons on our Websites. Web beacons are 1x1 single-pixel graphics
that allow us to count the number of users who have visited a particular web page or
to access certain cookies. We may use web beacons on our Websites to count users
and to recognize users by accessing our cookies. Being able to access our cookies
allows us to personalize our Website and improve your experience at our Website. We
may also include web beacons in HTML-formatted e-mail messages that we send to
determine which e-mail messages were opened.
What types of personally identifiable information do we collect?
The types of personally identifiable information we collect on this Website may
include, but are not limited to: your e-mail address, name, street address, age,
gender, other demographic information, and phone number. You may be asked to
provide personally identifiable information, for instance, if you order a product,
register for a sweepstakes, contest or other game, participate in a survey, join a club,
receive a newsletter, or participate in a consumer panel or similar type of activity.
Your participation in these activities (and therefore your provision of personally
identifiable information) is entirely voluntary. Areas of our Website may ask you to
answer general survey questions. Your answers help us to better understand our
consumers generally, and may also help us improve your own experience with our
Website and provide you with more targeted and helpful information.
How Information Is Used By General Mills
We only collect personally identifiable information from you when you choose to
provide it. For instance, If you visit our Website and register for a sweepstakes,
contest, or other game, we collect your e-mail and any other information submitted
for the purpose of notifying you of the results and for any other purpose disclosed and
that you agree to on the information submission page/form. If you opt in or otherwise
give us permission to collect information, we may collect your personally identifiable
information to process your order of goods, to respond to your questions, comments
or complaints, to send out brochures or other company information, or to contact you
in connection with consumer surveys or consumer panels. Only those who opt in or expressly ask to receive information online will receive it. Anyone who receives such
an e-mail may 'opt out' at any time they wish to cease receiving e-mails or other
information from us. There is a check button on the form pages allowing you to ‘opt
in’ to receive information. If this is not checked you will not receive any emails from
We may use the information you provide to improve our Website and to improve our
marketing efforts to consumers.
When General Mills Might Provide Other Parties With Personally-Identifiable Information
We are committed to keeping your personally identifiable information secure and will
take reasonable steps to protect your personal information from misuse or alteration.
We may share your personally identifiable information with other brands and/or our
We also may share your personally identifiable information with third parties if you
opt in and/or otherwise give us the right to share such information with third parties.
We may also provide your information to third parties who provide services to us.
These parties may only use the information provided in conjunction with the services
they provide for us (e.g. fulfillment of an order, a sweepstakes prize, deployment of a
We also reserve the right to disclose any personally identifiable information as needed
if such information is requested by law enforcement agencies or if we are required to
do so by law, regulation, subpoena, court order, or by a government entity. We may
also disclose personal information to third parties if we have reason to believe that
disclosing such information is necessary to identify, contact, or bring legal action
investigations of consumer complaints or possible breaches of law, to protect the
integrity of the site, to fulfill your requests, or to cooperate in any legal
Security For Credit Card, Data And Transaction Information
At General Mills, we are committed to keeping your online transactions safe and
secure. In order to reasonably assure the privacy and security of your credit card and
other personal data when making an order, we use Secure Sockets Layer (SSL)
technology. SSL uses encryption technology to create a secure connection between
your computer and ours. We have also put procedures in place to safeguard the
information/data we collect from you. We cannot absolutely guarantee the security
of any information you provide online; you provide it at your own risk.
Links To Other Sites
Please Note: Our Website contains links to the Websites of our subsidiaries and
affiliates, and to Websites that are owned and operated by third parties. These other
Websites may have their own privacy policies and would not be governed by this
or the content of Websites owned and operated by any such third parties. Other
Websites may collect and treat information collected differently, so we encourage
Chat Rooms And Message/Bulletin Boards
Users of chat rooms and message/bulletin boards that may be on our Websites should
be aware that when they voluntarily disclose personally identifiable information (e.g.,
user name, e-mail address, etc.) on a message/bulletin board, in a chat area, or other
interactive area where personal information can be posted, the information can be
collected and used by other Web surfers (s/b Users). This may result in unsolicited
messages from other posters or parties. We make no representations and undertake
no obligations as to the security of information you voluntarily post in chat rooms and
Our Commitment To Children's Privacy
A SPECIAL NOTE TO PARENTS: To protect the interests of children, no personal
information will be requested on our Websites from children 13 years of age or under,
without notice to and the consent of a parent or guardian. This information, if
any time. Please check back from time to time to ensure that you are aware of any
By using this website, you signify your assent to all of the terms of this General Mills
submit any personally identifiable information.
How You Can Access Or Correct Your Information
You can request to access, review, correct, update or have your personally
identifiable information deleted from our database by sending an e-mail. To protect
your privacy and security we will also take reasonable steps to verify your identity
before granting access or making corrections.
How To Contact Us
Should you have any questions or concerns about this General Mills Online Privacy
Policy or the collection of information, please e-mail .
©Copyright 2011 General Mills, Inc. All Rights Reserved.